BOTB

Brews On The Bay (BOTB) is an incredibly unique event hosted by the Bay Area Brewers Guild. Step abord a WWII era navel vessel packed with fresh craft beer and good vibes. Soak up the sun and suds with views of Golden Gate Bridge from the Pier 39 dock.

a poster for a festival in san francisco

I was approached to design the marketing material for the 2019 festival with the goal of crafting something visually stunning which would be used around the City.

For inspiration I turned to...
⚓️ The iconic S.S. Jeremiah O'Brian.
🟠 The "haze craze" in craft beer.

In order to design the winning poster above, I created a lush hazy orange-red gradient to evoke the popular hazy IPAs that had been sweeping the craft beer scene. However for the ship, I stumbled across my idea while doing site exploration. This old arch from a derelict train line proved the perfect frame for the S.S Jeremiah O'Brian. The vintage WWII stencil inspired font provided the perfect balance of vintage Americana and Bold Modernism.    

Alternatives

a poster for a craft beer festival in san francisco bay
a poster for a beer festival in san francisco bay

Thank you

I'm honored to have had the opportunity to design for such a fun, creative, unique event with such amazing people.

an image of the bay area brewer's guild

Pine did...

👨‍🎨 Art Direction
🖌️ Event Marketing Design
💻 Digital Illustration
📸  Photography